Global Soft Touch Polyurethane Coatings Market USD XXX Billion by 2027.Global Soft Touch Polyurethane Coatings Market reached USD XXX Billion in 2020. The Global Soft Touch Polyurethane Coatings Market tends to grow by a CAGR of XX% in the 2021-2027 period.
Soft touch polyurethane coatings is a category of soft coating products made up of polyurethane dispersions. Soft-touch coating provides a softer look and fingerprint resistance. Demand for UV soft-touch coating is growing as it provides resistance to chemicals, insects, and any cracks and absorption. Another growth factor is rising demand from the automobile sector; these coatings are used on the interior parts of the vehicle and they offer resistance to heat, abrasion, etc. Availability of substitute product is a restraint for the market. However, increasing demand from the mobile industry is an opportunity for the players, considering soft-touch coating is used in the manufacturing of mobile and laptop casing and covers. In the end-user segment, transport and automotive sector holds the largest market share. In 2021, RPM International Inc. acquired Dudic Inc. for high-quality coating manufacturing with sales in U.S., Taiwan, and South Korea markets.

The key regions covered in the global Soft Touch Polyurethane Coatings market are North America, Latin America, Europe, East Asia, South Asia-Pacific, and the Middle East & Africa. Europe dominates the market owing to the presence of established players, rise in awareness regarding the usage of sustainable coating products, and various other initiatives taken by the government.

Major market players included in this report are:
RPM International Inc.
The Sherwin Williams Company
PPG Industries Inc
Axalta Coating Systems Ltd.
Jotun AS
AkzoNobel N.V.
Aexcel Corporation
Sokan New Materials
Hempel
Tikkurila
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values for the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of the competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Base Type:
Water-based
Solvent-based
By Product Type:
2K
UV (Ultra Violet)
By End-use:
Transport and automotive
Electrical and electronics
Wood and furniture
Others (packaging, measuring devices)
By Region:
North America
The U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE

Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
Rest of the World

Furthermore, the years considered for the study are as follows:

Historical year - 2018, 2019
Base year - 2020
Forecast period - 2021 to 2027

Target Audience of the Global Soft Touch Polyurethane Coatings Market in Market Study:

Key Consulting Companies & Advisors
Large, medium-sized, and small enterprises
Venture capitalists
Value-Added Resellers (VARs)
Third-party knowledge providers
Investment bankers
Investors