Chapter 1. Executive Summary
1.1. Market Snapshot
1.2. Global & Segmental Market Estimates & Forecasts, 2019-2027 (USD Billion)
1.2.1. Air Freshener Market, by region, 2019-2027 (USD Billion)
1.2.2. Air Freshener Market, by Product Type, 2019-2027 (USD Billion)
1.3. Key Trends
1.4. Estimation Methodology
1.5. Research Assumption
Chapter 2. Global Air Freshener Market Definition and Scope
2.1. Objective of the Study
2.2. Market Definition & Scope
2.2.1. Scope of the Study
2.2.2. Industry Evolution
2.3. Years Considered for the Study
2.4. Currency Conversion Rates
Chapter 3. Global Air Freshener Market Dynamics
3.1. Air Freshener Market Impact Analysis (2019-2027)
3.1.1. Market Drivers
3.1.1.1. Growing production of automotive vehicles
3.1.1.2. Introduction of new air fresheners in the market
3.1.2. Market Restraint
3.1.2.1. Availability of alternatives
3.1.3. Market Opportunities
3.1.3.1. Growing consumer awareness related to health and environmental concerns
3.1.3.2. Growing preference as well as the availability of international recognized brands
Chapter 4. Global Air Freshener Market: Industry Analysis
4.1. Porter's 5 Force Model
4.1.1. Bargaining Power of Suppliers
4.1.2. Bargaining Power of Buyers
4.1.3. Threat of New Entrants
4.1.4. Threat of Substitutes
4.1.5. Competitive Rivalry
4.1.6. Futuristic Approach to Porter's 5 Force Model (2018-2027)
4.2. PEST Analysis
4.2.1. Political
4.2.2. Economic
4.2.3. Social
4.2.4. Technological
4.3. Investment Adoption Model
4.4. Analyst Recommendation & Conclusion
Chapter 5. Global Air Freshener Market, by Product Type
5.1. Market Snapshot
5.2. Global Air Freshener Market by Product Type, Performance - Potential Analysis
5.3. Global Air Freshener Market Estimates & Forecasts by Product Type 2018-2027 (USD Billion)
5.4. Air Freshener Market, Sub Segment Analysis
5.4.1. Room Sprays
5.4.2. Fragrance Diffusers
5.4.3. Specialty Products
Chapter 6. Global Air Freshener Market, Regional Analysis
6.1. Air Freshener Market, Regional Market Snapshot
6.2. North America Air Freshener Market
6.2.1. U.S. Air Freshener Market
6.2.1.1. Product Type breakdown estimates & forecasts, 2018-2027
6.2.2. Canada Air Freshener Market
6.3. Europe Air Freshener Market Snapshot
6.3.1. U.K. Air Freshener Market
6.3.2. Germany Air Freshener Market
6.3.3. France Air Freshener Market
6.3.4. Spain Air Freshener Market
6.3.5. Italy Air Freshener Market
6.3.6. Rest of Europe Air Freshener Market
6.4. Asia-Pacific Air Freshener Market Snapshot
6.4.1. China Air Freshener Market
6.4.2. India Air Freshener Market
6.4.3. Japan Air Freshener Market
6.4.4. Australia Air Freshener Market
6.4.5. South Korea Air Freshener Market
6.4.6. Rest of Asia Pacific Air Freshener Market
6.5. Latin America Air Freshener Market Snapshot
6.5.1. Brazil Air Freshener Market
6.5.2. Mexico Air Freshener Market
6.6. Rest of The World Air Freshener Market
Chapter 7. Competitive Intelligence
7.1. Top Market Strategies
7.2. Company Profiles
7.2.1. Procter & Gamble
7.2.1.1. Key Information
7.2.1.2. Overview
7.2.1.3. Financial (Subject to Data Availability)
7.2.1.4. Product Summary
7.2.1.5. Recent Developments
7.2.2. SC Johnson
7.2.3. Reckitt Benckiser
7.2.4. Henkel
7.2.5. Church & Dwight
7.2.6. California Scents
7.2.7. ST Corporation
7.2.8. Scott's Liquid Gold, Inc.
7.2.9. Amway
7.2.10. Kobayashi
Chapter 8. Research Process
8.1. Research Process
8.1.1. Data Mining
8.1.2. Analysis
8.1.3. Market Estimation
8.1.4. Validation
8.1.5. Publishing
8.2. Research Attributes
8.3. Research Assumption